MBA Research Project on Brand Preference of Mobile Phone

Nov 7, 2012
Marketing Projects
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Download free research project on brand preference of mobile phone with questionnaire. We got this project as MBA assignment work.

Overview – Research Project on Brand Preference of Mobile Phones

Title: Brand Preference of Mobile Phones Among Ghaziabad  College Students

Type: Research Project Report

Subject: Marketing

Useful for: MBA and PGDM students

Abstract: The primary objective of research project on brand preference was to study the perception & buying behavior of students towards various mobile brands. The Secondary Objectives of this study were to identify:

  • To know about the student preference level associated with different mobile phones.
  • To find out the students satisfaction towards the various mobile phones.
  • Major features, which a customer looks for in a mobile before making a purchase.
  • Factors that influence decision-making in purchasing a mobile phone.
  • To know which advertisement media puts more impact on the buying decision of students
  • Factors, which help in increasing the sale of mobile phones.

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Comments
  • please give information and short note on background study and need of the study of project brand preference on mobile phones.

    PRIYA January 7, 2014 12:59 pm Reply
  • your project has been so easy to understand in our mind and lern

    dilip January 24, 2014 4:07 pm Reply
  • HI, admin, can you mail this project to my id Aryan3090@gmail.com it would be really helpful me in my studies, hoping response from your side.

    Aryan February 20, 2014 8:06 pm Reply
  • hi admin…….i need your project can you send me seem*****88@gmail.com because its very usefull for my studies,i acecpt response from ur side….

    seema August 24, 2015 9:07 pm Reply
  • Hello sir this topic is very interesting i wants to sellect for project I requested to you pls send my mail id thanks

    Raju joshi December 4, 2015 2:01 am Reply
  • Please mail me d project,awesome job….

    Arjun singh March 1, 2017 12:24 am Reply
  • Pls pls  send this project 

    Vishali March 29, 2017 3:00 pm Reply
  • plz send full details of these project

    Nitesh rathore June 2, 2017 10:07 am Reply

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